SIBF — Image(M) — Mobills-Group

Project Info

Founded in 2020, Mobills Group is a creative studio specializing in brand design, character design, and marketing communication strategy. Beyond solving challenges through collaborations with a wide range of partners, the team has also demonstrated its branding expertise by creating and growing its own brands, including Movie Land and Mobetterworks.

5 Minutes Collector Kit Design

Since the first National Book Exhibition in 1954, Seoul International Book Fair (SIBF) has been holding the largest book exhibition in South Korea every year. Celebrating the Seoul International Book Fair in 2021, Mobills group designed a limited edition reading kit called “5 MINUTES COLLECTOR”. The kit includes a sandglass for 5 minutes, one sentence journal and a collect book that helps users record and write up sentences 5 minutes a day.

Package, Product

Partner: SIBF

Jun 2021