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Project Info

Founded in 2020, Mobills Group is a creative studio specializing in brand design, character design, and marketing communication strategy. Beyond solving challenges through collaborations with a wide range of partners, the team has also demonstrated its branding expertise by creating and growing its own brands, including Movie Land and Mobetterworks.

Hat.G - Dr.G Character Developement

The new Green Mild Up Sun Essence line by Dr.G is a skincare line strong under the sun, mild on skin. Mobills Group developed the brand character ‘Hat G’ by interacting and exchanging ideas with its subscribers of their Youtube channel MoTV. ‘Hat G’ was featured in the product’s package and merchandise.

Character, Contents, Naming, Motion Graphic, Strategy

Partner: Dr.G

Dec 2020